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My story

From Bogotá to Riyadh: movement, people, operations and the curiosity that led me to build with data.

How a kid copying workouts became a clinician who builds.

The kid from Bogotá

I started working out at home at 13, copying what I saw. I played football, like almost every kid in Colombia, at a neighborhood academy.

One day the coach, who lived nearby, stopped by my house. I overheard him telling his wife that his son wanted to study physical education and everything you could do with it. I was in my last year of school. That same afternoon I told my mom: “I know what I want to study now.”

The exam I failed

I finished school with good grades and applied to Universidad Pedagógica, one of my country's public universities. They had an entrance exam. I didn't pass it.

I've always been good at tests, but I read slowly. That day, slow reading kept me from finishing. It hurt at the time. Today I know that exam I failed led me exactly where I needed to be.

I changed course and studied Physical Activity, aimed more at fitness than teaching. And there it hit me: this was what I really wanted.

The trainer who wanted to be complete

I started working as a trainer. But I soon hit my limit: I couldn't treat someone with an injury. That wasn't my field. So I asked the question that changed everything: why not study physiotherapy and become a more complete professional?

That's how my path in physiotherapy began. Studying in Colombia isn't cheap, so my journey of working and studying at the same time started. While finishing my education, I grew through roles in football, gym-floor training, group exercise, club management and professional education.

The curiosity between the lines

I was always curious about technology. During the pandemic I found Platzi, and there I found data science. Something clicked. But I had a rule with myself: finish physiotherapy first. So I studied programming in the gaps, without letting go of what I already was.

Saudi Arabia

I finished my physiotherapy degree and the opportunity came to move to Saudi Arabia. I didn't think twice. When I arrived, I continued the cycle that has shaped most of my career: working, studying and building at the same time.

I began pursuing a long-held goal: doctoral research. My PhD in Physical Activity and Sport now gives me a framework for connecting human performance, longitudinal data and real-world decision-making.

Far from everything familiar, I found a path into applied health data and product building. I began developing software and learned that data can do more than describe a business. Used responsibly, it can help people and organizations understand what to do next.

Who I am today

After 14 years across fitness, training, management and rehabilitation, I asked myself what the next step was. Data and AI became another way to connect what happens in the body with what happens in real services and organizations.

From all of that comes who I am today: a trainer, physiotherapist, operator, doctoral researcher exploring a new path, and builder who uses data and AI to create practical decision-support tools.

“I didn't leave physiotherapy to do technology. Physiotherapy is the reason the technology I build makes sense.”

From the body to the business, from data to what comes next.

My work follows one connected path: understand people, live the operation, read the business, turn data into decisions and use technology to build the next step.

THE BODY

I start with the person

14 years across fitness, training, management and rehabilitation have taught me how movement, pain, recovery and behavior appear in real people, not only in datasets. That experience is supported by formal education in physiotherapy, exercise physiology and nutrition.

OPERATIONS

I know both sides of the operation

I have worked directly with clients, members and athletes, so I know the everyday problems that shape their experience. I have also led teams and managed services, which lets me understand the same operation from the management side: what people need, what the team can deliver and what moves the business.

BUSINESS & FINANCE

I understand what makes growth sustainable

My knowledge of business, finance and numbers helps me look beyond activity and understand the economic logic of a service. I connect costs, pricing, revenue, capacity and value to identify what is sustainable, where growth creates pressure and how a business can scale with greater clarity.

DATA & DECISIONS

I turn raw data into direction

I translate operational, clinical, behavioral and financial data into indicators, models and decision-support tools. The purpose is not reporting for its own sake, but finding the questions that help leaders allocate resources, test scenarios and act with greater clarity.

TECHNOLOGY & AI

I build toward what comes next

I use AI-assisted software development to turn domain knowledge into functional prototypes and internal tools. I see AI as a new layer for strengthening professionals, businesses, athletes and services, while keeping human oversight, privacy and validation at the center.

Current doctoral research direction

Research question under development

How can longitudinal data from behavior, physical activity, training, recovery, health and context be used to personalize decisions that improve physical activity and human performance?

Longitudinal personal health dataHuman performance and recoveryDecision support grounded in context

This is the research direction I want to build throughout my doctoral journey. It is the starting point for shaping the question, the framework and the studies that will follow.

What I'm focused on right now.

Updated · October 2026

ADAPTY customer discovery. Continuing validation through Misk Launchpad before expanding product automation.

Doctoral research. Developing a framework connecting longitudinal personal data, context, physical activity and human performance.

Responsible product building. Building and validating human-supervised health-data tools before increasing autonomy.

Service coordination. Supporting physiotherapy service implementation, integration and consistent delivery across three fitness clubs in Riyadh.